home people projects contact
A Fruition project lives up to its promise -
well conceived, relevant and well managed.
Business Mentoring

Our diagnostic reports on SMEs offer independent and objective advice to public sector organisations who wish to engage our services as a business mentor to their clients. When mentoring entrepreneurs or start-up organisations we work through a range of issues to help you decide the best route forward for your business. If your company or client is intent on developing new ideas and new markets we offer a diagnostic report service that acts as a first step to helping a company identify the drivers that will help them diversify in the marketplace.
  • As a start-up we will work with you across a range of issues which could include our examining for you
  • Competing products & services – competing impulse buys
  • Retail outlets and distribution
  • The best route to market and the export potential of the idea
  • Trends in the marketplace
  • The needs of the user who might buy the product or use the service – the potential for the product to be different.
  • How to go about refining prototypes – when to linking to professional design practices–possible product extensions aimed at other markets.
  • The licensing potential and the identification of companies who might be keen to license or ‘take on’ the idea as such.

We seek to identify opportunities and assist growth. Occasionally we link experts to an organisation for a period of time to help train and develop innovation focussed projects.

‘Deirdre is one of the best self-motivated people I have ever come across and she’ll always go the extra mile to make sure a new invention or business gets off the ground’
Denis Lenihan, Inventor, Ballymacelligott, Tralee.
Co. Kerry.